What you need to know when making cosmetic claims in the USA
Cosmetic claims represent an important part of cosmetic product labelling. They are a great marketing tool as they persuade consumers into choosing a certain product from a sea of many similar products. Therefore, it is crucial that the beauty brands use claims that are honest, truthful, sufficiently substantiated and appropriate for cosmetic products. Different countries […]
What you need to know when making cosmetic claims in the USA Read More ยป